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Lancôme La Vie Est Belle EDP
La Vie Est Belle is a new 2012 Lancôme fragrance. The concept of this floral perfume is based on natural simple beauty and purity. The scent represents an outlook on life, inspired by joy and pleasure in small things. Olivier Polge, Ropion Dominique and Anne Flipo are the noses behind this gourmand yet elegant composition. After three years of research and 5000 different versions the final result was achieved and La Vie Est Belle was created.
Iris is the key ingredient of this intoxicating perfume, wrapped in a heart of orange blossoms and jasmine notes. Opens with fruity accords of black currant and pear, and ends with a warm base of almond, tonka bean, praline, patchouli and vanilla accords.The flacon is a redesigned version of the classic Lancôme bottle from 1949. The actress Julia Roberts is the face of the campaign, shot by director Tarsem Singh.
Brand
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Lancôme |
Nationality
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French |
Products
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Makeup, perfumes and cosmetics |
History
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The story of Lancôme begins in 1935, founded by Guillaume d'Ornano and his business partner Armand Petitjean in a fragrance house where in the same year they launched five of their fragrances at the Brussels World Fair. After a year, Lancôme decided to launch skin care products and it was then in 1936 that it launched its multi-tasking repairer called Nutrix. And then after two years, the brand began producing cosmetics with a pinkish-red lipstick scented with roses that remained a bestseller for the next 30 years. Later in 1964 L'Oréal acquired Lancôme. |
Did you know?
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The name Lancôme was inspired by the Lancosme forest in the Indre valley. |
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