Aveda''s Be Curly Advanced Curl Perfecting Primer is an innovative hair primer designed to prepare curly hair before styling, ensuring definition, control, and long-lasting hydration. Formulated with naturally derived ingredients and advanced technology, this product helps align the hair fiber, reducing frizz and promoting soft, well-defined curls. Its protective action creates a barrier against humidity, maintaining the natural shape of curls throughout the day, without stiffness or weight.
Thanks to its lightweight, easily absorbed texture, the primer penetrates deeply into the hair, hydrating and strengthening from within. The result is more elastic, manageable, and shiny hair with natural, long-lasting definition. Ideal for those seeking a complete care routine, Be Curly Advanced Curl Perfecting Primer optimizes the results of subsequent products in the line, enhancing their effectiveness and prolonging the salon effect.
With its characteristic aroma based on citrus, floral, and plant essential oils, this primer transforms the moment of application into a true sensorial ritual. It''s the perfect ally for healthy, defined, and vibrant curls, whatever the season.

Active Ingredients:
Aloe Vera, Hydrolyzed Wheat Protein, Coconut Oil, Lemon Extract, Botanical Oil Blend.

Hair Texture and Type:
Fluid and lightweight texture.
Suitable for curly, wavy, or frizzy hair, especially those prone to frizz.

Target Audience:
Men and women with curly or wavy hair looking for definition, hydration, and protection before drying or styling.

Complementary Products:
Be Curly Advanced Shampoo: Gently cleanses and prepares hair for subsequent care.
Intensive Curl Perfecting Mask: Deeply nourishes and improves hair elasticity.
Be Curly Advanced Leave-in Conditioner: Seals in moisture and protects against frizz throughout the day.

Orders to Japan are shipped from Portugal and within 48 hours of purchase (unless stock is out of stock or incomplete delivery address). At the time of dispatch, an email will be sent with tracking data and the corresponding invoice attached (please check your SPAM folder).

All shipments have loss insurance (check delivery times for the type of shipment selected).

If you are not satisfied with the product, consult our returns policy.

25%
AVEDA
Be Curly Advanced Co-Wash
Gently cleanses without stripping natural oils.
Intensely moisturizes and reduces frizz.
Maintains curl definition and elasticity.
Leaves hair soft, supple, and easy to comb.
Provides shine and natural movement.
  Available
Price 38.76€
25%
AVEDA
Be Curly Advanced Conditioner
Defines and enhances curls naturally.
Provides deep, long-lasting hydration.
Reduces frizz and controls volume.
Leaves hair soft, bouncy, and easy to comb.
Improves the shine and vitality of curls.
  Available
Price 33.44€
25%
AVEDA
Be Curly Advanced Shampoo Fights Frizz
Gently cleanses without drying out.
Hydrates and softens curly hair.
Visibly reduces frizz from the first use.
Defines and enhances the natural shape of curls.
Leaves hair light, shiny, and full of movement.
  Available
Price 28.37€
25%
AVEDA
Be Curly Advanced Coil Definer Gel
Defines and structures curls and coils with precision.
Provides flexible hold without stiffness.
Controls frizz and keeps hair manageable.
Leaves hair shiny and naturally bouncy.
Protects against humidity and maintains its shape longer.
  Available
Price 26.88€