Blonde+ Pre-Shampoo Treatment Step 1 from John Frieda is an innovative pre-shampoo treatment, specially formulated for blonde hair. This product prepares the strands for effective cleaning and intense hydration, ensuring that the hair is ready to receive additional care. With a rich formula that helps neutralize yellow tones and preserve the radiance of blonde hair, the treatment acts as a protective shield against daily damage. Continuous use of the treatment contributes to stronger, smoother hair with a radiant shine.

Active Ingredients
This treatment contains ingredients such as chamomile extracts and moisturizing active ingredients that help restore moisture and softness to the hair, while combating oxidation and fading.

Hair Texture and Type
The texture of Blonde+ Pre-Shampoo Treatment is creamy and light, ideal for all types of blonde hair, including bleached and chemically treated hair, providing hydration without leaving residue.

Target Audience
The product is aimed at individuals with blonde, bleached or highlighted hair, who seek to maintain the vibrant color and health of their hair.

Complementary Products
For best results, it is recommended to use in conjunction with Blonde+ Conditioner Step 3 and Blonde+ Shampoo Step 2 from the same John Frieda line.

Orders to South Africa are shipped from Portugal and within 48 hours of purchase (unless stock is out of stock or incomplete delivery address). At the time of dispatch, an email will be sent with tracking data and the corresponding invoice attached (please check your SPAM folder).

All shipments have loss insurance (check delivery times for the type of shipment selected).

If you are not satisfied with the product, consult our returns policy.